#RBEWC20 is changing its dates:

NOVEMBER 17 – 19, 2020

Read the press release

Disrupting emotionsDisrupting Emotions Header

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Exhibitors and start-ups




LABs and workshops


Premium guest


Retail Safari attendees

Last year we brought together the retail & brand ecosystem to challenge the future of the sector. The transformation continues in 2020.

Discover our congress

(IESE) José Luis Nueno
(IKEA) Juvencio Maeztu
(LI & FUNG) Sean Coxall
(MUJI) Takuo Nagahara
(CEO B8ta) Philip Raub

Disruption in our DNA

We need people who break the boundaries of the possible and predictable.

Future trends for future shoppers

What the customers of the future want, today.

Pitch and compete, exhibit your solutions and increase your visibility


Big transformations that happened in #retail are key for us to understand how can we best address them with our solutions.

Innovation at our core

Showcasing the solutions that are driving the transformation of retail.

Big trends


Where retail meets entertaiment

From screen to physical store, Retail is all about experience and entertainment.

What’s new

Changemaker Corner

A new space for commercial pitches.

Guided Tours

Discover the best of the Trade Show with tours for exhibitors.

An interactive event

Increased interaction between the Congress and Trade Show.

One-day Congress passes

Catch the speakers and topics that interest you most.

Discover Our Trade Show

Big trends


Agility, efficiency, velocity

Time, trust, speed and convenience: the key factors for future consumers.

Discover Our Start-ups
Discover Our Safari
Discover Business & Leisure

Barcelona, innovation around every corner.

Big trends


Sustainability: more than a buzzword

Putting ethics and environmental awareness at the core of the retail revolution.

Media registration is now available

Big trends


Retail goes global

International players. Worldwide partnerships. A truly global outlook.

Stay tuned

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